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Business Analytics

Unlock the potential of your data

Business analytics: Dados, Insights e Inteligência Analítica

We live in the information age.

IT solutions are increasingly supporting the operations of organizations.

Analyzing the information stored in databases is crucial to gaining a competitive advantage and supporting the decision-making process, making it conscious and sustainable. Business analytics offers this power.

Today more than ever, data supports intelligent and strategic business decisions.

If you are looking to gain a competitive advantage in the Portuguese or global market, we recommend that you explore the power of Advanced Data Analysis to gain actionable Insights.

Discover the intelligence of sell out and sell in

Imagine that you are responsible for selling mass consumption products for large supermarket chains such as Continente, Auchan and Pingo Doce.

Their aim is to ensure that products are always on the shelves in the right quantity to meet consumer demand and maximize sales.

It may be of interest to you:

The challenge

1

Identify opportunities to optimize stock and promotional campaigns.

2

Having access to real-time, reliable and up-to-date data to make strategic decisions.

3

Compare your performance with that of your competitors.

4

Analyze sales trends by type of product, store and period.

The solution: Business Analytics

We present our innovative Business Analytics solution, similar to Power BI, but more user-friendly and self-explanatory, ideal for companies looking for simplicity and efficiency and an accelerated time to market and simplified user adoption.

Sucess

L'Oréal already uses our solution with great success, obtaining impressive results with Business Analytics

L'Oréal

Complete overview of sell out and sell in:
Monitor in real time the stock placed in stores and the sales made, by type of product, store and period.

Detailed trend analysis: 
Identify consumption patterns and stock optimization opportunities and how promotional campaigns impact sales

Comparison with the competition: 
Analyze your performance in relation to your main competitors and make strategic decisions to stand out in the market.

Dados confiáveis e atualizados: 
Access accurate, up-to-date information to make strategic decisions based on concrete data with Business Analytics.

Easy to use and intuitive: 
The solution is user-friendly and self-explanatory, requiring no advanced technical knowledge to operate.

Accessible anywhere, anytime: 
Multi-device access, at any time, whether in the office, at home or in the field.

Personalized alerts: 
Receive personalized alerts about stock-outs, sales targets and other important events.

Export to Excel: 
Export all the data to Excel to carry out additional analysis and share with your sales, production and operations management team.

Sales forecast:
Forecast future sales based on historical data and market trends, optimizing your production and avoiding stock-outs.

Change management made easy: 
The simplicity and usability of the solution facilitate user adoption, minimizing the time and cost of full adoption

Results

Results obtained by L'Oréal

1

The company identified opportunities to optimize promotional campaigns, increasing sales and profitability.

2

L'Oréal has achieved a significant increase in stock management efficiency, reducing costs and losses.

3

L'Oréal has increased its competitiveness in the market by making strategic decisions based on concrete data.

Your story could be the next to succeed:
Our solution offers the same efficiency and benefits that L'Oréal enjoys for companies in various sectors, such as:

Ícone de Retalho com uma loja.

Retail:
Supermarkets, hypermarkets, convenience stores, among others

Ícone de especialista com figura humana e engrenagem.

Specialists:
Pharmacies, drugstores, perfumeries, among others

Ícone de grossistas com um carrinho de transporte.

Wholesalers: 
Distributors of consumer products.

Ícone de E-Commerce com um carrinho de compras online.

E-commerce:
Online stores for consumer products.

Ícone de grande consumo com gráficos de crescimento e caixa.

High consumption: 
Manufacturers of mass consumption products.

Ícone de Pequeno ou Médio Consumo com um cesto.

Small or medium consumption: 
Manufacturers of consumer products for specific niches.

Get more with our solution

1

Real-time information on product consumption.

2

Trend analysis and sales forecasting.

3

Comparison with the competition.

4

Reliable data to make decisions.

5

User-friendly and self-explanatory solution.

6

Accessible 24/7 from anywhere.

7

Personalized alerts.

8

Export to Excel.

9

360º view of sell out and sell in.

Request a free demo today and discover how our solution can transform your company.

Other services within Business Analytics

Step Ahead Consulting can help public or private, profit or non-profit organizations that use data-based digital systems to unlock the next level of competitiveness through Intelligent Data Analysis.
For this purpose, we use statistical, econometric, operational analysis or mathematical modeling. We carry out futuristic analysis, i.e. we show you the future before your competitors do.

Example use cases

Data

Data architecture

 

ETL optimization

 

Creating the data warehouse

 

Migration to Cloud infrastructure

Insights

Measuring operational performance

 

Analysis of financial indicators

 

Aggregation of metrics from different systems

 

Visualization of sales trends and purchasing patterns

Advanced Data Analysis

Optimizing the operational plan

 

Detection of fraud and anomalies

 

Recognition and classification of images and text

 

Customer segmentation

 

Recommendation on systems

 

Customer behavior analysis and sentiment analysis

To offer customized solutions that make sense for each organization, we use the most advanced software and programming languages appropriate to each case, such as Stata, Eviews, SPSS, Pyton and R.
For data visualization, we have created visual, interactive elements to enable insights to be shared in an easy and intelligible way.

The techniques we use

Ícone de ferramentas cruzadas representando técnicas usadas.

Our consultants

We see ourselves as "translators" - i.e. professionals who understand organizations and management problems and how information can help solve them.

Our consultants have extensive professional and academic experience. They specialize in various areas of data analysis, with a strong research component.

What are Data, Insights and Advanced Data Analysis?

Data
Ícone de dados representado por um cubo com pontos conectados.

Data consumption and management flow

Data transformation and enrichment

Data quality assurance and governance model

Data storage and spectrum architecture

Insights
Ícone de insights representado por uma lâmpada acesa.

Definition of KPIs and OKRs

Business reporting and analysis

Interactive dashboards

Advanced Data Analysis
Ícone de análise representado por um cérebro com circuitos eletrónicos.

Machine Learning Algorithms

Optimization and simulation models

Personalization and recommendation engines

Business process integration models

"Data" refers to the myriad of information available on all the digital technologies used in our daily digital lives.

 

Every click, every transaction, every online interaction generates an unimaginable amount of data.

 

On its own, data may seem like just numbers and records, but that's where the real value of Advanced Data Analysis and insights comes in.

 

Insights represent the ability to extract meaning from raw data. It is the process of analyzing and interpreting data to find patterns, trends and hidden relationships. Insights reveal answers beyond what is sought.

 

Advanced Data Analysis involves complex techniques and algorithms to examine data in depth and exhaustively. It includes advanced methodologies and technologies such as:

  • Machine Learning Algorithms
  • Optimization and simulation models
  • Personalization and recommendation engines
  • Business process integration models

The advantages of Data, Insights and Advanced Data Analysis

Evidence-Based Decision Making:

It enables strategic and informed decisions to be made at all levels of the organization based on accurate data and solid analysis.

In this way, the risks associated with decision-making are likely to be minimized.

Improving Operational Performance:

Data analysis makes it possible to identify funnels, optimize processes and improve the overall efficiency of organizations, with an impact on improving work processes and reducing costs.

In-depth understanding of the customer or citizen:

Understanding the preferences and behaviors of customers and citizens is fundamental to the success of any organization.

Advanced analytics make it possible to create detailed customer and citizen profiles; personalize experiences and develop highly effective marketing campaigns.

Anticipating Trends and Opportunities:

Predictive analysis makes it possible to anticipate market trends, demand and identify new business opportunities, creating a competitive advantage over the competition.

Fraud and risk detection:

Advanced data analysis can identify suspicious patterns and unauthorized behavior, enabling a proactive approach to detecting and preventing fraud and potential risks.

Innovation and Development of Products and Services:

Understanding the needs and desires of customers and citizens is essential for developing innovative products or services.

Insights guide the innovation process, ensuring that products meet market expectations.

Data-Based Decisions:

It enables strategic and informed decisions to be made at all levels of the organization based on accurate data and solid analysis.

In this way, the risks associated with decision-making are likely to be minimized.

 

Improving Operational Performance:

Data analysis makes it possible to identify funnels, optimize processes and improve the overall efficiency of organizations, with an impact on improving work processes and reducing costs.

 

Empathy:

Understanding the preferences and behaviors of customers and citizens is fundamental to the success of any organization.

Advanced analytics make it possible to create detailed customer and citizen profiles; personalize experiences and develop highly effective marketing campaigns.

 

Anticipating trends and opportunities:

Predictive analysis makes it possible to anticipate market trends, demand and identify new business opportunities, creating a competitive advantage over the competition.

 

Fraud and risk detection:

Advanced data analysis can identify suspicious patterns and unauthorized behavior, enabling a proactive approach to detecting and preventing fraud and potential risks.

 

Innovation:

Understanding the needs and desires of customers and citizens is essential for developing innovative products or services.

Insights guide the innovation process, ensuring that products meet market expectations.

Our commitment:

Step Ahead Consulting, in partnership with GADES Solutions, is ready to help your company take full advantage of the benefits of Data, Insights and Advanced Data Analysis.

Our team of qualified experts works collaboratively to identify relevant data sources, develop customized analysis strategies and provide clear, actionable reports.

 

Let's unlock the hidden power of your data together, empowering your organization to make smarter decisions, innovate with confidence and outperform the competition in an increasingly competitive and data-driven world?

GADES Solutions

GADES Solutions is a company that offers integrated solutions for quantitative and qualitative data analysis, through 3 interconnected areas: training, consultancy and distribution of scientific software.

GADES Solutions guarantees the best monitoring and support, through its team with vast professional and academic experience, specialized in different areas of Data Analysis, Statistics and Econometrics.